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Are YOU wondering WHY shopping for or selling a quality dressage horse has gotten SO MUCH HARDER????

If so, you need to read Jeff Johnson's humorous but serious article as published in Warmbloods Today magazine.
Click Link below for pdf version.

Warmbloods Today Magazine Interviews Jeff Johnson on selling and buying horses

Areas Covered Include:

  • Dressage Horses as Commodities (aka "I want it all for nothing syndrome")

  • Roll Tape Please (The joys of video shopping 101)

  • Social Media and Digital Dirt (digging for gold or intro to as seen on TV gold digging lawyer 202)

 

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